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With high resolution visuals, 24/7 operation, low maintenance requirements as well as very low operational cost, LED-display technologies are becoming the most sort after tool for video walls nowadays. Not only it is an essential element in the digital field, but it has also become a major part in the architectural sector, entertainment venues and critical viewing control room environments. 

Before you actually consider an LED Video Wall for your retail business, there are a few things you should get an insight upon:

What are LED Video Walls?

The first thing that should be kept into knowledge is the fact that LED stands for “light-emitting diode”. It is actually a small, two-lead semiconductor source of light. LEDs are popular because unlike any other technology for digital signage, they can produce and emit light on their own. This makes them incredibly durable and long-lasting.

LED video walls are comprised of Direct View LED displays (also known as DV) that work together as a unit to display and digitalise content to make it look like a single full screen. LED screens are amazingly efficient because each element is responsible for regulating and emitting its own bright light.

Benefits of Adding LED Video Walls

You will be enjoying an endless amount of benefits post installing an LED video wall. Mentioned below are a few important points that you may come across and expect from this side of technology:


  • Energy efficient and long lasting
  • Long life ≥ 50,000 hours
  • Best refresh rates of any video wall on the market


  • High brightness≥ 800 nits
  • Designed for high illumination
  • Can be displayed in a well-lit room or on a showroom floor
  • Great for outdoor video walls
  • Handles ambient lighting better than LCD
  • Runs on NIT, not Lux


  • Achieves true black with epoxy coated LEDs
  • Wide color gamut ≥ 95% NTSC and accuracy
  • Self-emitting light source


  • Seamless: LED panels have minimal bezels (seams) and can be tiled together
  • Lower pixel density
  • Unmatched uniformity
  • Wide viewing angles
  • Depth varies, rear access common
  • Any size or shape, not just 16:9

The technology has traveled way too far in the last decade and with the speed it’s growing, LEDs will probably stand to be one the best established digital signage hardware in the retail market.

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